Motivational film before the employee survey
Branch:
Telecommunications
Initial situation
The client wants to inform and motivate its 900 employees before the upcoming employee survey as part of its participation in the Great Place to Work® employer competition. It should be authentically experienced that the survey results are the decisive basis for the continuous further development of an attractive work design and corporate culture.
Tasks
- Create a proposed script based on existing documents for the culture audit.
- Highlighting noteworthy actions for employees since the last Great Place to Work® employee survey.
- Coordinating and revising the script with the project team.
- Telephone briefing with potential interview partners.
- Filming on location at the workplaces of the 10 interview partners, including direction.
- Editing, music and off-screen explanations using additional customer material.
- Coordination with the client and adjustments to the desired target image.
Customer benefits
- Motivation to participate in the employee survey out of conviction.
- Activate and motivate multipliers in different areas of the company.
- Visibility of employer branding measures for internal communication.
- Authentic-positive film material for external presentation on various channels of personnel marketing and recruiting (specialist career site, Youtube, Facebook).
- Visibility as an attractive employer through increasing employee satisfaction (kununu ranking, Great Place to Work®).
